An article, a post and an email from one brief, in your voice.
Step 1 · Publish
ArticlesQuestion headings, answer first.
LanguagesWritten side by side, not translated.
VoiceTrained on what you already wrote.
step 2/be citedlive
◆ Named in AI answers, question by question.
│We ask the assistants the 30 questions your buyers ask and log which answers name you.
Step 2 · Be cited
Visibility30 questions, checked monthly, per assistant.
Share of voiceYour mentions against the three names beside you.
BacklogUnanswered questions become next month's articles.
Site behaviour triggers the next message.
A pricing visit, a second read, an abandoned form: each gets a draft waiting for your approval.
Step 3 · Follow up
TriggersPricing page, repeat visit within 7 days, abandoned form.
DraftsWritten in your voice, sent only on approval.
RecordEvery visit and message on the person's record.
B2B tech
Our own site. Buyers ask AI assistants which firm to use before they search, and a site that is not cited is not considered.
We wrote the questions buyers ask as pages in English, Chinese and Bahasa, pick the next article each night from Search Console positions 8 to 50, redirected 19 retired URLs, and hold the site at a Lighthouse score in the high nineties.
106 indexed pages in 3 languages. Articles chosen nightly from Search Console. Lighthouse 97 / 96 / 100 / 100.
Figures from Search Console and Lighthouse, 4 Oct 2026.
What changed?
106 indexed pages in 3 languages. Articles chosen nightly from Search Console. Lighthouse 97 / 96 / 100 / 100.
The 90-day GEO programme.
A fixed scope, run the same way for every client and for kyn.com.sg itself. Three months, one deliverable set per month, measured on the same 50 buyer prompts at the start and the end. Quoted on scope, with a monthly retainer after day 90.
Month
What ships
What it is for
Days 1 to 30
Baseline: the free check and a 50-prompt sentiment run, with every competitor named and every site cited. Then the page work: one buyer question per page, answer-first paragraphs, FAQ and Organization schema, crawler access, llms.txt, contact and security pages, the profiles kit.
Readable and quotable. Most sites move from the 60s to the high 80s on the check in this month.
Days 31 to 60
Eight articles written from the questions your buyers type into Search Console, a hub per product, a comparison page per rival the assistants name, a dated-changes strip for the rules that affect your buyers.
Cited. The pages that answer the exact prompt are the ones the assistants read.
Days 61 to 90
The second 50-prompt run against the first; every page that is still not cited rewritten against the answer that replaced it; the report with named count, average visibility, competitors by mentions and the sites they are cited from.
Named. The number that matters is how many of the 50 prompts name you, run against run.
Measured by.
Named in AI answers: count across 50 buyer prompts, run 1 against run 3.
Check score out of 100 on every product page.
Search Console: queries moved from positions 8 to 50 onto page one.
Sites cited for your category, and whether yours is one of them.
How do I get my business cited by ChatGPT or Gemini?
Publish one page per question your buyers ask, with the answer in the first paragraph and evidence a model can quote, and keep the crawlers allowed. We then ask the assistants your buyers’ questions each month and write the ones that do not name you yet.
What is GEO, and how is it different from SEO?
SEO earns a position on a results page. GEO, generative engine optimisation, earns a mention inside an AI assistant’s answer. The work overlaps: clear answers, structure, evidence. The measure differs: the share of answers that name you, not a rank.
How many articles do you publish?
Four a night when the engine runs, chosen from Search Console queries the site already appears for at positions 8 to 50, and from a backlog of buyer questions. Each is written to one question, in three languages when the market needs it.
Can you track whether the follow-ups work?
Yes. Every visit and message sits on the person’s record. A pricing visit, a repeat read within 7 days or an abandoned form triggers a draft for approval; the outcome lands on the same record.
How do I get my business mentioned by ChatGPT and Gemini?
Answer the questions buyers type, one page each, in the first paragraph; add FAQPage and Organization schema; allow the AI crawlers; publish proof with figures; then ask the assistants monthly and rewrite the pages that are not cited. KYN runs this loop for its own site and for clients; the free check shows where yours stands.
What does the 90-day GEO programme include?
A baseline run of 50 buyer prompts with every competitor and cited site counted; the page work in month one (question pages, schema, crawler access, llms.txt, profiles); eight articles, product hubs, comparison pages and a dated-changes strip in month two; the second run, rewrites of uncited pages and the report in month three. Quoted on scope; a monthly retainer continues the loop after day 90.
